http://platform.idiomag.com/2009/06/the-move-away-from-standard-advertising-formats/ Personalized Publishing Platform Wed, 18 Nov 2009 04:50:52 +0000 http://wordpress.org/?v=2.8.4 hourly 1 http://platform.idiomag.com/2009/06/the-move-away-from-standard-advertising-formats/comment-page-1/#comment-82 Fabio De Bernardi Thu, 18 Jun 2009 15:45:47 +0000 http://platform.idiomag.com/?p=443#comment-82 As a reader I don't care too much if a post is sponsored or not, assuming that its content is not factually incorrect, deceiving, too biased or merely promotional. At the end of the day companies pay to get their latest gizmo into magazines... either in cash, "favours" or whatever else (staying within the bounds of legality I hope), so a sponsored post is not such a shameful thing and disclosure isn't that much important IMHO. As a reader I don’t care too much if a post is sponsored or not, assuming that its content is not factually incorrect, deceiving, too biased or merely promotional. At the end of the day companies pay to get their latest gizmo into magazines… either in cash, “favours” or whatever else (staying within the bounds of legality I hope), so a sponsored post is not such a shameful thing and disclosure isn’t that much important IMHO.

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